Paul Ivsin

Welcome

Modern healthcare is a complex knot of people, relationships, processes, systems, and data. I provide expert analysis and insights to pharmaceutical companies, tech startups, and medical communications agencies - and help them make critical connections with patients and physicians.

Small nudges to improve med compliance? Maybe not.

An interesting study recently published in JAMA Internal Medicine looked at the effect of various "pill reminder" gadgets to see how much...

Remembering Jerry Matczak

I have a short post up over at Placebo Control, reacting to the unexpected passing of Jerry Matczak at Lilly. I had an opportunity to...

#Rogue Health on Twitter

While the national parks and EPA have gotten the most attention for "going rogue" with unofficial Twitter accounts, employees at other...

News and Perspectives

Consulting Services

Human Insight + Analytical Precision

Understanding patients and physicians demands two distinct supports: a foundation of rigorous data analysis, and a scaffolding of human insight and empathy.

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Patient and Physician Engagement

News and Perspectives

Consulting Services

Human Insight + Analytical Precision

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